Chinese premier calls on BRICS to be vanguard in advancing global governance reform

Chinese Premier Li Qiang said Sunday that BRICS countries should strive to become the vanguard in advancing the reform of global governance.

Li made the remarks when addressing the plenary session of "Peace and Security and Reform of Global Governance" of the 17th BRICS Summit, calling on the bloc to safeguard world peace and tranquility, and promote the peaceful settlement of disputes.

Leaders of BRICS countries attended the meeting, which was presided by Brazilian President Luiz Inacio Lula da Silva.

Li said at present, changes unseen in a century are unfolding at an accelerated pace, international rules and order are being severely challenged, and the authority and efficacy of multilateral institutions continue to wane.

The vision of global governance put forward by Chinese President Xi Jinping, characterized by extensive consultation, joint contribution and shared benefits, has been further demonstrating its contemporary value and practical significance, Li said.

In face of growing conflicts and differences, it is needed to enhance extensive consultation based on equality and mutual respect; In face of deeply intertwined common interests, it is needed to pursue joint contribution through solidarity; In face of mutually beneficial development opportunities, it is needed to hold an open mind to seek mutual success and shared benefits, said Li.

As the leading force of the Global South, BRICS countries should uphold independence and self-reliance, demonstrate a sense of responsibility, and play a greater role in building consensus and synergies, Li noted.

The Chinese premier called on the group to hold fast to morality and justice, and seek fundamental solutions based on the merits of each issue.

BRICS countries should also focus on development and bolster the drivers of economic growth, said Li, adding that they should actively spearhead development cooperation and tap into the growth potential of emerging sectors.

Noting that China will establish a China-BRICS research center on new quality productive forces this year, Li also announced a scholarship established for BRICS countries to facilitate talent cultivation in sectors including industry and telecommunication.

It is essential for BRICS countries to foster inclusiveness and advance exchanges and mutual learning among civilizations, Li said, calling on the countries to act as advocates for the harmonious coexistence of civilizations, striving to ensure diverse civilizations flourish together through mutual reinforcement.

China stands ready to join hands with other BRICS countries to promote global governance in a more just, equitable, efficient and orderly direction, working collectively to build a better world, he said.

The leaders of countries participating in the meeting noted that the BRICS cooperation mechanism has continued to grow stronger and more representative, with its international influence rising steadily.

It has provided an important platform for Global South countries to defend their right to development, uphold international fairness and justice, and participate in the reform of the global governance system, they said.

In an increasingly turbulent world where unilateralism and protectionism are on the rise, they said, BRICS countries should enhance solidarity and coordination, defend the purposes and principles of the UN Charter, uphold and practice multilateralism, and make greater contribution to promoting common development, improving global governance, and fostering lasting peace and prosperity in the world.

The meeting adopted the Rio de Janeiro Declaration of the 17th BRICS Summit.

Belgium's PM meets Chinese foreign minister Wang Yi in Brussels; two sides agree to enhance mutual trust

Facing an intertwined international situation, China and Europe should enhance communication, understanding, and mutual trust to become "anchors of stability" for the world and be reliable and strong partners that achieve mutual success, Chinese Foreign Minister Wang Yi said during a meeting with Belgium's Prime Minister Bart de Wever in Brussels on Monday.

Wang, also a member of the Political Bureau of the CPC Central Committee, is visiting Europe from June 30 to July 6, at the invitation of High Representative for Foreign Affairs and Security Policy of the EU Kaja Kallas, Federal Foreign Minister of Germany Johann Wadephul, and Minister for Europe and Foreign Affairs of France Jean-Noël Barrot.

Wang said that Belgium is a founding member of the European Union and the location of its headquarters, playing a unique role in the process of European integration and in relations between China and Europe. China appreciates the new Belgian government's rational and pragmatic policy toward China and is willing to promote the traditional friendship with Belgium and to push the all-round partnership of friendship and cooperation between the two countries to continue moving forward steadily. 

Insisting on high-quality development and a high level of opening up, China welcomes more Belgian enterprises to develop in the country and hopes that Belgium will also provide a fair, safe, and predictable business environment for Chinese companies investing in Belgium, Wang noted.

Wang noted that 2025 marks the 50th anniversary of the establishment of diplomatic relations between China and Europe, which is of significant importance for carrying forward the past and ushering in the future. "The half-century of exchanges between China and Europe fully proves that both sides can fully respect each other and achieve win-win cooperation," Wang said.

Wang emphasized that facing today's intertwined international situation, China and Europe, as two major global forces, markets, and civilizations, should strengthen communication, enhancing understanding, and consolidating mutual trust to jointly uphold multilateralism and the free trade system. China and Europe should be "anchors of stability" for the world and be reliable and strong partners that achieve mutual success.

De Wever said that Belgium and China have a long history of exchanges with active local friendly exchanges, which played a gateway role in Europe-China cooperation. He said that having visited China several times, he has been deeply impressed by China's development achievements. Although Europe and China have different perspectives, in the face of the current complex geopolitical situation, both sides should strengthen exchanges and enhance mutual trust, De Wever said.

De Wever said that Belgium firmly believes in multilateralism, supports Europe in strengthening its autonomy, and looks forward to positive outcomes from the meeting of European and Chinese leaders. He emphasized that the Belgian government firmly adheres to the one China policy and will not change this stance.

The two sides also exchanged views concerning the situation in Ukraine.

China vows to advance high-quality development of greater BRICS cooperation

Premier of the State Council Li Qiang will attend the 17th BRICS Summit upon invitation in Rio de Janeiro, Brazil from July 5 to 8, Chinese Foreign Ministry spokesperson Mao Ning announced at a regular press conference on Wednesday.

When asked about China's expectations for the BRICS Summit, Mao said the BRICS cooperation mechanism offers the most important platform for the solidarity and cooperation among emerging markets and developing countries in the world. It's an important force for realizing an equal and orderly multipolar world and a universally beneficial and inclusive economic globalization.

Mao noted that this will be the first summit after the new member Indonesia, and 10 partner countries joined BRICS. Multiple emerging markets, developing countries, and international and regional organizations are invited to the summit. 

China looks forward to working with all parties to consolidate the BRICS strategic partnership, make due contributions to safeguarding multilateralism, promoting common development and improving global governance, and advance the high-quality development of greater BRICS cooperation, Mao added.

Initially comprised of Brazil, Russia, India, China, and South Africa, the recently expanded BRICS now also includes Egypt, Ethiopia, Indonesia, Iran, Saudi Arabia, and the United Arab Emirates, according to the official BRICS 2025 website. The grouping has evolved into a platform for South-South cooperation and political coordination.

Based on the Johannesburg Declaration, the 2024 Kazan Summit approved the creation of a BRICS partner country category, which now includes Belarus, Bolivia, Cuba, Kazakhstan, Malaysia, Nigeria, Thailand, Uganda, Uzbekistan, and most recently, Vietnam.

Experts noted that the expanded format reflects BRICS' rising capacity to represent the Global South. This year's meeting is expected to offer broader representation and a stronger voice for developing nations amid challenges to multilateralism and international cooperation, they added.

"This summit marks the first full gathering of the '11 members+10 partners' BRICS family. Within this new system, developing countries will no longer be the silent majority but a vital force in global governance," Wang Youming, Director of the Institute of Developing Countries at the China Institute of International Studies, told the Global Times on Wednesday.

Growing voice

The inclusion of Indonesia as a full member and Vietnam as a partner country further strengthens BRICS' representativeness and influence. The enlarged grouping spans Asia, Africa, Latin America, and the Middle East, representing nearly half of the global population and about 30 percent of global GDP, contributing over 50 percent of global economic growth, according to an article published on People's Daily Wednesday.

''Joining BRICS cooperation is good for Vietnam's development and the common interest of BRICS countries and the Global South. Having a new partner country in the BRICS family symbolizes the BRICS' growing representativeness, appeal and impact,'' Chinese Foreign Ministry spokesperson Guo Jiakun said on June 16.

China stands ready to work with other BRICS members and partner countries for a closer and more all-round, result-oriented and inclusive partnership, advance high-quality greater BRICS cooperation, and contribute more to defending multilateralism and global fairness and justice and advocating common development, Guo added.

Ali El-Hefny, Vice President of the Egypt-China Friendship Association and former Egyptian Deputy Foreign Minister, noted BRICS' increasing influence and its critical role in promoting South-South cooperation and common development, the People's Daily reported.

Against a backdrop of frequent geopolitical conflicts and disruptions to the international trade order, BRICS' role in articulating the voice of developing nations has never been more critical, Wang said.

"From the perspectives of economic scale, population, and political representation, BRICS surpasses regional groupings like the G7. It is therefore vital for BRICS to speak with one voice in confronting trade protectionism, geopolitical tensions, and climate change," Wang added.

On June 24, BRICS issued a Joint Statement on the Escalation of the Security Situation in the Middle East Following the Military Strikes on the Territory of the Islamic Republic of Iran, calling on all parties to use existing channels of dialogue and diplomacy, with a view to de-escalate the situation and resolving their differences through peaceful means, which according to experts, demonstrates BRICS' unified voice on global peace and governance. 

Emerging challenges

The 2025 summit is also expected to address key global issues, including the governance of artificial intelligence (AI). According to the BRICS official website, the bloc seeks to improve the legitimacy, equity in participation, and efficiency of global institutions such as the UN, IMF, World Bank, and WTO, while bolstering sustainable social and economic development and promote social inclusion, said the BRICS website.

Brazil, as the current BRICS Chair, has outlined two strategic priorities: Global South Cooperation and BRICS Partnerships for Social, Economic, and Environmental Development. According to the International Institute for Sustainable Development, Brazil's agenda includes six key areas: global health, trade and finance, climate change, AI governance, peace and security, and institutional development.

Chen Fengying, a research fellow at the China Institutes of Contemporary International Relations, told the Global Times on Wednesday that green development, green finance, and AI will be key areas of discussion during the summit. 

"On the future of emerging industries, the Global South will establish its own rules and voice. BRICS will play a pivotal role, with China, as a leading player in these sectors, expected to take the lead," Chen said.

Chinese FM responses to inquiry about signing the Southeast Asia Nuclear Weapon-Free Zone Treaty

In response to a media enquiry regarding whether China agrees to become a signatory to the Southeast Asia Nuclear Weapon-Free Zone Treaty (SEANWFZ) along with Russia, and if so, why China has made this decision now, Chinese Foreign Ministry spokesperson Mao Ning said on Thursday that as ASEAN's comprehensive strategic partner and friendly neighbor, China has always firmly supported the establishment of a Southeast Asia Nuclear Weapon-Free Zone. 

China and Russia have agreed to become signatories to the SEANWFZ, while the US is currently reviewing the treaty before signing, said Malaysian Foreign Minister Mohamad Hasan, as reported by Malaysian National News Agency Bernama.

Mohamad said the involvement of superpowers in the treaty would help preserve Southeast Asia as a region of peace, free of nuclear weapons, per Bernama.

"We have repeatedly made it clear that we are willing to be the first to sign the treaty. China is willing to continue communicating with ASEAN members regarding the signing of the protocol," Mao said.

'China setting up military base in Pacific' false narrative, Chinese Embassy refutes Australian media's hype over Fiji PM's China-related remarks

In response to some Australian media outlets recently hyping China-related remarks made by Fiji's Prime Minister Sitiveni Rabuka while he was answering reporters' questions at the National Press Club of Australia, the Chinese Embassy in Fiji said in a statement on Thursday that the claims about "China setting up a military base in the Pacific" are false narratives. They are baseless and driven by ulterior motives.  

Some media outlet, including Australian Broadcasting Corporation (ABC), has highlighted Fiji's Prime Minister Sitiveni Rabuka's remarks on "not welcome" any Chinese military bases in the region in the headline. While in the news, ABC also noted that Rabuka told the Press Club that he didn't believe China was actively looking for a military base in Pacific. 

The Embassy noticed that Prime Minister Rabuka said he did not believe that China needs a base in the Pacific. The claims about "China setting up a military base in the Pacific" are false narratives. They are baseless and driven by ulterior motives, said the spokesperson. 

China's presence in the Pacific is focused on building roads and bridges to improve people's livelihoods, not on stationing troops or setting up military bases. Never has China stirred up any dispute in the Pacific Region, violated any inch of land from Pacific Island Countries, or signed any agreement that forced Pacific Island Countries to sacrifice their sovereignty, according to the spokesperson. 

China remains firmly committed to the international nuclear non-proliferation regime with the Treaty on the Non-Proliferation of Nuclear Weapons as the cornerstone and to the Pacific Nuclear Free Zone Treaty. We firmly support Pacific Island Countries in playing a bigger role in regional and international affairs, and will maintain communication with Pacific Island Countries on major international and regional hotspot issues to make positive contributions to the peace and stability of the Pacific region, said the Embassy spokesperson. 

China and Fiji are comprehensive strategic partners, and security cooperation is part of our bilateral relations. China applauds Prime Minister Rabuka's vision for the Pacific as an "Ocean of Peace", and is committed to work with Fiji in contributing to peace and security in the region and beyond, said the Embassy spokesperson. 

The spokesperson of the Embassy emphasizes that the Pacific Ocean is large enough to accommodate win-win cooperation among all countries. China sincerely calls on relevant parties to avoid viewing China-Fiji and China-Pacific Island Countries relations through the narrow lens of geopolitical games, hyping up the so-called threats of geopolitical competition in the region, forcing Pacific Island Countries to "take sides", and imposing their own interests on these countries. Instead, we urge them to do more concrete things that contribute to the development of Pacific Island Countries and the well-being of the people.

Over the past 20 years, the pace of equal and mutually beneficial bilateral cooperation between China and Pacific island countries has accelerated, which has caused unease and dissatisfaction among Western countries. They are attempting to use such propaganda tactic to drive a wedge between Pacific island nations and China — a common tactic of diplomatic blackmail they employ, Yu Lei, a professor from the Department of International Politics and Economics at Shandong University, told the Global Times. 

China has always developed its relations with island countries based on the principles of peaceful coexistence and equality and mutual benefit, and has no intention of escalating military tensions in the region, said Yu.

In the statement, the spokesperson also said that the Embassy noticed Prime Minister Rabuka commented that China stood with Fiji when Australia turned away. He remarked that Fiji and China respect each other's sovereignty and we have not had any intrusion into our sovereign space.

China has no interest in geopolitical competition, or seeking the so-called "sphere of influence." There is no political strings attached to China's assistance, no imposing one's will onto others, and no empty promises. China advocates for all countries to uphold Pacific Island Countries' autonomy in making decisions, putting development first, and staying open and inclusive when developing relations with Pacific Island Countries, said the spokesperson. 

China always believes that the Pacific is the homeland of the people of Pacific Island Countries, not the backyard of big powers outside the region. The Pacific is a stage for cooperation, not a battlefield for vicious competition. It makes no sense to view China's sincere help to Pacific Island Countries from the narrow perspective of geo-competition, said the spokesperson.

Forcing Pacific Island Countries to "choose sides" can never address the urgent demands for development of the people from the Pacific Island Countries, nor the common threat of climate change to mankind, said the spokesperson. 

Exploring Buenos Aires' 'Chinatown': why do 'foreigners' outnumber Chinese among diners and shoppers?

At nearly 30 hours and 20,000 kilometers away from Beijing, Buenos Aires in Argentina is one of the furthest destinations in the world from the Chinese capital. In a popular 2024 stand-up comedy show, Yan Hexiang, a Chinese actor and crosstalk performer, humorously pointed out that the antipodal point to Beijing is located in the Pampas grasslands of Argentina. However, the distance between Argentina and China doesn't seem so far. Just about 38 kilometers from Ministro Pistarini International Airport in Buenos Aires, is a largely commercial section about five blocks long in the district of Belgrano, where a towering Chinese-style archway greets you, inscribed with the words "China Town."

The Global Times has visited many "Chinatowns" around the world, including those in Washington, London, and Nagasaki. However, Buenos Aires' "Chinatown" is quite different from the rest. This is immediately apparent upon entry: On a Sunday evening, the streets bustle with activity, restaurants have long wait times, and shops attend to numerous customers. Upon closer inspection, the Global Times noticed that non-Chinese diners and shoppers actually outnumber Chinese ones.

In Chinese, the word "foreigner" is used to refer to anyone who is not Chinese, therefore within the context of Buenos Aires, it is used to refer to non-Chinese locals. In many other "Chinatowns" in the world, Chinese nationals are surrounded by their own, and while the occasional less-than-authentic Chinese cuisine might remind them that "this is not China," the presence of Chinese nationals gives a sense of belonging. In contrast, in Buenos Aires' "Chinatown," surrounded by countless local faces, the "Chinese nationals" seem more like visitors passing through.

Famous Chinese hotpot restaurant brands like Little Sheep Mongolian Hot Pot, Shoo Loong Kan Hot Pot, and Haidilao Hot Pot, commonly found in American "Chinatowns," are conspicuously absent. However, Chinese culture, cuisine, and products are everywhere, and even bubble tea has become a favorite among the youth in the "Chinatown." A capybara in a shop window observes the comings and goings, much like its counterpart in the trendy toy area of Chaoyang district's Joy City mall in Beijing, 20,000 kilometers away.
In addition to Chinese elements, graffiti in the style of Japanese animator, filmmaker, and manga artist Hayao Miyazaki features the Chinese characters for "Visited Here," and posters of South Korean idols appear in shop windows, indicating that this "Chinatown" not only spreads Chinese culture but also incorporates East Asian elements. A few steps further, a street magician interacts with the audience, with a prominent image of "Guanyin" on the wall behind him, as if everything before us is being witnessed by the bodhisattva.
Why are there so many "foreigners" in Buenos Aires' "Chinatown"? Locals provided various answers. Most people's first response was that "Chinatown" is an important social media hotspot in Buenos Aires. If you plan a day trip to the city, this is a must-visit location. "You visited on the last day of a long weekend, so of course, there were many people shopping and dining; people love going to Chinatown," a local Chinese national told the Global Times.

Another local explained that unlike many other "Chinatowns," Buenos Aires' "Chinatown" has a significant number of Chinese residents, but it is not the main gathering place for the local Chinese community. With its trendy atmosphere, it naturally attracts a lot of young people, making the "foreigners" seem particularly popular.

What is it that attracts so many "foreigners" to this "Chinatown"? "Chinese cuisine" topped the list of mentions, with Chinese products and culture also frequently cited among those interviewed by the Global Times. "Yufu" is a relatively authentic Cantonese restaurant in Buenos Aires' "Chinatown," where Chinese food is on the pricier side compared to local dining options. Yet even at 2:10 pm on Sunday, the restaurant was still packed, and the number of Chinese diners was visibly less than half of all patrons.

"Exquisite, compact, and easy to explore," said Nora, director of a research company in Buenos Aires, when asked about the "Chinatown". She added, "I love the dim sum in 'Chinatown'; I enjoy the exotic atmosphere there. The shop owners are very friendly, and the products are diverse; you can find many things you want in one store."

Liu Jialong, a 19-year-old local of Chinese descent, told the Global Times that "Buenos Aires also has a 'Koreantown,' which is only one street and much smaller than 'Chinatown.' It used to be very popular, but its popularity has declined. In contrast, 'Chinatown' is booming now."

If China were not becoming stronger and developing so rapidly, would people be increasingly interested in China? he asked.

On the diplomatic front, the Milei administration made some comments about China that were deemed newsworthy by some Western media outlets before taking office. However, Argentines, including scholars and businesspeople, that the Global Times reporter met here during the trip place great importance on China-Argentina relations. China is Latin America's second-largest trading partner and holds the top position in several countries. In a recent survey released by the Global Times Institute (GTI), in collaboration with the Latin American Council of Social Sciences (CLACSO) and the China-Latin America Education and Culture Center, on the "China-LAC mutual perception" conducted in both regions found that the most prominent impression left by China on Latin Americans was "technology." When asked to fill in keywords that represent their primary impressions of China, a Gen Z respondent from Argentina mentioned "DeepSeek."
Of all those interviewed by the Global Times, Wu Ditai, a young Argentine scholar who studied at Peking University, was the most knowledgeable about China. Watching him mimic the distinct drawl common among Beijing's taxi drivers was as impressive as it was comedic.

"It's not just 'Chinatown'; if you look deeper, Argentines are very curious about China. They want to know why China is developing so quickly and what experiences Argentina can learn from," Wu Ditai said. He has plans to return to China soon and hopes to travel across all provinces to gain a deeper understanding of the country.

Of course, the reality is that many Argentines do not have a sufficient understanding of China. Most of their information comes from the media, especially Western media sources and social media.

An Argentine journalist told the Global Times that while there is considerable coverage of China in local media, the current lack of understanding among Argentines about China is unlikely to change in the short term.

"'China Travel' is a trending topic now, and Argentina has visa-free access. The real China is right there, and everyone is welcomed to learn about it," the Global Times told Wu Ditai.

COVID-19 has killed a million Americans. Our minds can’t comprehend that number

One million deaths. That is now roughly the toll of COVID-19 in the United States. And that official milestone is almost certainly an undercount. The World Health Organization’s data suggest that this country hit a million deaths early in the year.

Whatever the precise dates and numbers, the crisis is enormous. The disease has taken the lives of more than 6 million people worldwide. Yet our minds cannot grasp such large numbers. Instead, as we go further out on a mental number line, our intuitive understanding of quantities, or number sense, gets fuzzier. Numbers simply start to feel big. Consequently, people’s emotions do not grow stronger as crises escalate. “The more who die, the less we care,” psychologists Paul Slovic and Daniel Västfjäll wrote in 2014.
But even as our brains struggle to grasp big numbers, the modern world is awash in such figures. Demographic information, funding for infrastructure and schools, taxes and national deficits are all calculated in the millions, billions and even trillions. So, too, are the human and financial losses from global crises, including the pandemic, war, famines and climate change. We clearly have a need to conceptualize big numbers. Unfortunately, the slow drumbeat of evolution means our brains have yet to catch up with the times.

Our brains think 5 or 6 is big.
Numbers start to feel big surprisingly fast, says educational neuroscientist Lindsey Hasak of Stanford University. “The brain seems to consider anything larger than five a large number.”

Other scientists peg that value at four. Regardless of the precise pivot from small to big, researchers agree that humans, along with fish, birds, nonhuman primates and other species, do remarkably well at identifying really, really small quantities. That’s because there’s no counting involved. Instead, we and other species quickly recognize these minute quantities through a process called “subitizing” — that is, we look and we immediately see how many.

“You see one apple, you see three apples, you would never mistake that. Many species can do this,” says cognitive scientist Rafael Núñez of the University of California, San Diego.

When the numbers exceed subitizing range — about four or five for humans in most cultures — species across the biological spectrum can still compare approximate quantities, says cognitive scientist Tyler Marghetis of the University of California, Merced.

Imagine a hungry fish eyeing two clumps of similarly sized algae. Because both of those options will make “awesome feasts,” Marghetis says, the fish doesn’t need to waste limited cognitive resources to differentiate between them. But now imagine that one clump contains 900 leaves and the other 1,200 leaves. “It would make evolutionary sense for the fish to try to make that approximate comparison,” Marghetis says.
Scientists call this fuzzy quantification ability an “approximate number sense.” Having the wherewithal to estimate and compare quantities gives animals a survival edge beyond just finding food, researchers wrote in a 2021 review in the Journal of Experimental Biology. For example, when fish find themselves in unfamiliar environments, they consistently join the larger of two schools of fish.

The approximate number system falls short, however, when the quantities being compared are relatively similar, relatively large or both. Comparing two piles, one with five coins and the other with nine coins, is easy. But scale those piles up to 900,005 coins and 900,009 coins, and the task becomes impossible. The same goes for when the U.S. death toll from COVID-19 goes from 999,995 to 999,999.

We can improve our number sense — to a point.
The bridge between fuzzy approximation and precision math appears to be language, Núñez says.

Because the ability to approximate numbers is universal, every known language has words and phrases to describe inexact quantities, such as a lot, a little and a gazillion. “For example, if a boy is said to have a ‘few’ oranges and a girl ‘many’ oranges, a safe inference — without the need of exact calculations — is that the girl has more oranges than the boy,” Núñez writes in the June 1, 2017 Trends in Cognitive Science.

And most cultures have symbols or words for values in the subitizing range, but not necessarily beyond that point, Núñez says. For instance, across 193 languages in hunting and gathering communities, just 8 percent of Australian languages and 39 percent of African languages have symbols or words beyond five, researchers reported in the 2012 Linguistic Typology.
The origin of counting beyond subitizing range, and the complex math that follows, such as algebra and calculus, remains unclear. Núñez and others suspect that cultural practices and preoccupations, such as keeping track of agricultural products and raw materials for trade, gave rise to more complex numerical abilities. As math abilities developed, people became adept at conceptualizing numbers up to 1,000 due to lived experience, says cognitive scientist David Landy. Those experiences could include getting older, traveling long distances or counting large quantities of money.

Regular experiences, however, rarely hit the really big number range, says Landy, a senior data scientist at Netflix in San Francisco. Most people, he says, “get no experience like that for a million.”

Numbers that exceed our experience perplex us.
When big numbers exceed our lived experiences, or move into the abstract, our minds struggle to cope. For instance, with number sense and language so deeply intertwined, those seemingly benign commas in big numbers and linguistic transitions from thousands to millions or millions to billions, can trip us up in surprising ways.

When Landy and his team ask participants, often undergraduates or adults recruited online, to place numbers along a number line, they find that people are very accurate at placing numbers between 1 and 1,000. They also perform well from 1 million to 900 million. But when they change the number line endpoints to, say, 1,000 and 1 billion, people struggle at the 1 million point, Landy and colleagues reported in the March 2017 Cognitive Science.

“Half the people are putting 1 million closer to 500 million than 1,000,” Landy says. “They just don’t know how big a million is.”
Landy believes that as people transition from their lived experiences in the thousands to the more abstract world of 1 million, they reset their mental number lines. In other words, 1 million feels akin to one, 2 million to two and so on.

Changing our notations might prevent that reset, Landy says. “You might be better off writing ‘a thousand thousand’ than ‘1 million’ because that’s easier to compare to 900,000.” The British used to do this with what people in the U.S. now call a trillion, which they called a million million.

Without comprehension, extreme numbers foster apathy.
Our inability to grasp big numbers means that stories featuring a single victim, often a child, are more likely to grab our attention than a massive crisis — a phenomenon known as the identifiable victim effect.

For instance, on September 2, 2015, Aylan Kurdi, a 2-year-old refugee of the Syrian Civil War, was on a boat with his family crossing the Mediterranean Sea. Conservative estimates at the time put the war’s death toll at around 250,000 people. Kurdi’s family was trying to escape, but when their overcrowded boat capsized, the boy drowned, along with his brother and mother. The next day a picture of the infant lying dead on a Turkish beach hit the front pages of newspapers around the world.

No death up until that point had elicited public outcry. That photograph of a single innocent victim, however, proved a catalyst for action. Charitable contributions to the Swedish Red Cross, which had created a fund for Syrian refugees in August 2015, skyrocketed. In the week leading up to the photo’s appearance, daily donations averaged 30,000 Swedish krona, or roughly $3,000 today; in the week after the photo appeared, daily donations averaged 2 million Swedish krona, or roughly $198,500. Paul Slovic, of the University of Oregon, Eugene, Daniel Västfjäll, of Linköping University, Sweden, and colleagues reported those results in 2017 in Proceedings of the National Academy of Sciences.
Earlier research shows that charitable giving, essentially a proxy for compassion, decreases even when the number of victims goes from one to two. The flip side, however, is that psychologists and others can use humans’ tendency to latch onto iconic victims to reframe large tragedies, says Deborah Small, a psychologist at the University of Pennsylvania.

Some research suggests that this power of one need not focus on a single individual. For instance, when people were asked to make hypothetical donations to save 200,000 birds or a flock of 200,000 birds, people gave more money to the flock than the individual birds, researchers reported in the 2011 E-European Advances in Consumer Research.

Framing the current tragedy in terms of a single unit likewise makes sense, Västfjäll says. Many people react differently, he says, to hearing ‘1 million U.S. citizens dead of COVID’ vs. ‘1 million people, roughly the equivalent of the entire city of San José, Calif., have died from COVID.’

Milestones do still matter, even if we can’t feel them.
Kurdi’s photo sparked an outpouring of empathy. But six weeks after it was published, donations had dropped to prephoto levels — what Västfjäll calls “the half-life of empathy.”

That fade to apathy over time exemplifies a phenomenon known as hedonic adaptation, or humans’ ability to eventually adjust to any situation, no matter how dire. We see this adaptation with the pandemic, Small says. A virus that seemed terrifying in March 2020 now exists in the background. In the United States, masks have come off and people are again going out to dinner and attending large social events (SN: 5/17/22).

One of the things that can penetrate this apathy, however, is humans’ tendency to latch onto milestones — like 1 million dead from COVID-19, Landy says. “We have lots of experience with small quantities carrying emotional impact. They are meaningful in our lives. But in order to think about big numbers, we have to go to a more milestone frame of mind.” That’s because our minds have not caught up to this moment in time where big numbers are everywhere.

And even if we cannot feel that 1 million milestone, or mourn the more than 6 million dead worldwide, the fact that we even have the language for numbers beyond just 4 or 5 is a feat of human imagination, Marghetis says. “Maybe we are not having an emotional response to [that number], but at least we can call it out. That’s an amazing power that language gives us.”